Communications, Design & Media Arts Career Pathways

Communications jobs focus on using any written, visual, or spoken medium to convey information about a company or product.

Business communication helps a business achieve a fundamental goal, through information sharing between employees as well as people outside the company.

Technical writers draft informational materials such as equipment manuals, appendices, or operating and maintenance instructions, and assist in layout work for technical documents. The goal of a technical writer is to help customers or product users clearly understand how a product works. Content production is a creative job, developing visual or written assets, like videos, podcasts, blog posts, white papers, or infographics.

Visit our communications education/training page to see a comprehensive list of Montana communications training programs.

Education:

Entry-level communications roles typically need a bachelor’s degree in business, communications, English, public relations, or a similar field. Internships at a public relations firm, non-profit, or local organization can help increase employability.

High-Growth Jobs:

Emerging high-growth roles in business communications include communications specialist, fundraising manager, human resource specialist, public relations manager, social media manager, and training and development manager/specialist. Read on to learn more about these rapidly growing careers.

Business Communications

Suggested Montana Careers

  • Social Media Manager

    Median MT Salary: $53,000 - $60,000

    Growth Rate: 10% (nationally)

  • Human Resource Specialist

    Median MT Salary: $55,000

    MT Growth Rate: 18%

  • Communications Specialist

    Median MT Salary: $58,000

    MT Growth Rate: 15%

  • Training and Development Manager/Specialist

    Median MT Salary: $76,000

    Median MT Growth Rate: 22%

  • Public Relations Manager & Specialist

    Median MT Salary: $77,000

    Median MT Growth Rate: 13% - 22%

  • Fundraising Manager

    Median MT Salary: $99,000

    Median MT Growth Rate: 13%

Core Skills

Technical Skills

  • Data mining software like Google Analytics

  • Experience using social media platforms such as LinkedIn, Twitter, Facebook Meta Suite, YouTube, and TikTok

  • Knowledge of multimedia publishing tools such as Adobe InDesign and Microsoft Publisher

  • Microsoft Office Suite for preparing reports, speeches, and presentations

  • Project management software like Microsoft Project

  • Strong writing and editorial skills for content creation, newsletters, outreach

Soft Skills

  • Analytical

  • Communication

  • Creativity

  • Detail-oriented

  • Problem-solving

  • Public speaking

  • Teamwork

In-demand Specialties:

  • End-user documentation

  • Medical documentation

  • Social media marketing/communications

Education:

Entry-level communications positions usually require at least a bachelor’s degree in business, communications, English, journalism, or a similar field. Certifications through associations like the American Medical Writers or Society of Technical Communication, as well as internships, can help increase employability and teach valuable skills. Content production roles typically require a bachelor’s degree in marketing, English, communications, or a similar field. 

High-Growth Jobs:

Content marketing specialist, digital media producer, social media manager, and technical writer are emerging high-growth roles in Montana. Read on to learn more about these rapidly growing career.

Technical Writing & Content Production

Suggested Montana Careers

  • Digital Media Producer

    Median MT Salary: $35,000 - $40,000

    Growth Rate: 8% (nationally)

  • Social Media Manager

    Median MT Salary: $53,000 - $60,000

    Growth Rate: 10% (nationally)

    • Median MT Salary: $56,000

    • National Growth Rate: 36%

    • Median MT Salary: $64,000

    • MT Growth Rate: 20%

Core Skills

Technical Skills

  • Experience using social media platforms such as LinkedIn, Twitter, Facebook Meta Suite, YouTube, and TikTok

  • Microsoft Office Suite for writing and editing documents, project planning, and preparing presentations

  • Photo editing tools like Adobe Photoshop and Canva 

  • Project management software like Microsoft Project

  • Strong writing and editorial skills for content creation

  • Understanding of graphic design principles such as lines, color, shape, space, texture, typography, scale, dominance and emphasis, and harmony to create eye-catching images.

  • Video editing software like Adobe Premiere and Apple iMovie

  • Web page creation and editing software like Adobe Systems, Squarespace, Wix, and WordPress

Soft Skills

  • Communication

  • Creativity

  • Critical thinking

  • Detail-oriented

  • Organizational skills

  • Problem-solving

  • Teamwork

Work in digital design includes digitally drafting artwork for animation, game design, websites, advertisements, and more.

Film careers can range from working on a production set as a costume designer, gaffer, cinematographer, production assistant, director, and more.

Media arts career pathways use new media and technology tools to produce art and build immersive experiences in education and entertainment.

Visit our media arts education/training page to see a comprehensive list of Montana media arts training programs.

Digital Design

Education:

Designers usually need a bachelor’s degree in art, graphic design, media arts, or a related field. Candidates for design positions should have a portfolio that demonstrates their creativity, originality, and previous projects. Courses in writing, marketing, and business, can also be valuable in helping designers work effectively on project teams.

High-Growth Jobs:

Graphic designer, UX/UI designer, and video game designer are emerging high-growth roles in Montana. Read on to learn more about these rapidly growing careers.

Suggested Montana Careers

  • Video Game Desinger

    Median MT Salary: $50,000 - $60,000

    Growth Rate: 9% (nationally)

  • Graphic Designer

    Median MT Salary: $55,000

    MT Growth Rate: 12%

  • UX/UI Designer

    Median MT Salary: $67,000

    MT Growth Rate: 22%

Core Skills

Technical Skills

  • Computer-aided design (CAD) software for developing and desinging products

  • Knowledge of 3D modeling, animation, and game design principles

  • Proficiency in multimedia publishing tools such as Adobe InDesign and Microsoft Publisher

  • Photo editing tools like Adobe Photoshop and Canva 

  • Programming languages like C#, JavaScript, and Python

  • Understanding of graphic design principles such as lines, color, shape, space, texture, typography, scale, dominance and emphasis, and harmony to create eye-catching images.

  • Web page creation and editing software like Adobe Systems, Adobe Dreamweaver, Squarespace, and Wix

Soft Skills

  • Adaptability

  • Communication

  • Creativity

  • Detail-oriented

  • Organization

  • Problem-solving

  • Teamwork

Education:

Work as a PA is great for those eager to launch a career in film or media production as it provides an inside view of how production runs and doesn’t typically require a bachelor’s degree. However, mid-level and senior-level positions typically require a two-year associate’s or four-year bachelor’s degree in media arts, digital design, or a similar field of study.

High-Growth Jobs:

Emerging high-growth roles in film include audio and video technician, digital media producer, and film production assistant (PA). Read on to learn more about these rapidly growing careers.

Film

Suggested Montana Careers

  • Digital Media Producer

    Median MT Salary: $35,000 - $40,000

    Growth Rate: 8% (nationally)

  • Audio and Video Technician

    Median MT Salary: $43,500

    MT Growth Rate: 13%

  • Film Production Assistant (PA)

    Median MT Salary: $50,000

    National Growth Rate: 8%

Core Skills

Technical Skills

  • Analyzing data for audience trends and keeping track of digital metrics

  • Experience using social media platforms such as Twitter, Facebook Meta Suite, YouTube, and TikTok

  • Knowledge of multimedia publishing tools such as Adobe InDesign and Microsoft Publisher

  • Mechanical knowledge of tools and technology used on film sets

  • Photo editing tools like Adobe Photoshop and Canva 

  • Strong storytelling and writing skills

  • Understanding of graphic design principles such as lines, color, shape, space, texture, typography, scale, dominance and emphasis, and harmony to create eye-catching images.

  • Video editing software such as Adobe Premiere, Adobe After Effects, or Apple iMovie

Soft Skills

  • Adaptability

  • Communication

  • Creativity

  • Detail-oriented

  • Organization

  • Perseverance

  • Problem-solving

  • Teamwork

  • Time-management

Do you have a helpful resource you’d like to suggest we add to this guide? Do you have information you are searching for, or other feedback? The Montana High Tech Business Alliance would love to hear from you. Please reach out to us at communications[at]mthightech.org.

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