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Market Validation: Testing Demand Before You Launch

  • Montana West Economic Development 44 2nd Avenue West Kalispell, MT, 59901 United States (map)

What: Workshop on market validation, hosted by Montana West Economic Development (MWED)

When: 8:30 - 10:30 a.m. on Monday, November 17th

Where: MWED, 44 2nd Ave. W, Kalispell, MT 59901

WHAT TO EXPECT AT THE EVENT:

Course Overview:
Scaling without validation risks wasted time, money, and opportunity. This session shows entrepreneurs how to test demand, refine offerings, and ensure fit before investing in growth.

Key Learning Objectives:

  1. Apply market validation techniques (customer interviews, prototypes, surveys, pilots).

  2. Analyze real data to confirm demand.

  3. Decide when to pivot, persevere, or pause.

Who Should Attend:

Startup founders, product managers, and small business owners preparing to launch or scale new offerings.

Practical Takeaways:

  1. Customer interview guide.

  2. Validation experiment design template.

  3. Metrics dashboard for measuring demand.

Cost: 

  • MWED Members: $100

  • Non-Members: $150

This session is part of Montana West Economic Development’s Business Lifecycle Masterclass Series. With expert insights tailored to Montana’s unique business landscape, you’ll gain practical tools to thrive in today’s economy. Don’t miss this chance to connect, learn, and grow alongside other driven entrepreneurs and business leaders in Northwest Montana.

Register Here

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Expanding Montana’s Role in National Defense Innovation

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November 19

Associated Employers Webinar: Developing the New Leader